Website Development Proposal | WedgeRock x Swift Innovation

01 -- Overview

The Brief

WedgeRock Engineered Solutions manufactures precision gear operators and actuation gearboxes for the world's most demanding valve applications. Seven product families. Certifications spanning Buy America, AWWA, ATEX, and SIL 3. A customer base that includes subsea OEMs, municipal water systems, power plants, and offshore operators.

What WedgeRock lacked was a web presence that matched the rigor of its engineering. Swift Innovation was engaged to change that -- designing and building a full digital platform from the ground up: a site with depth, precision, and the kind of technical credibility that closes specifications.

The result is a 26-page, fully responsive prototype with a proprietary 4-mode color engine, two interactive browser experiences, and an architecture built to scale as the product line and market presence grows.

Total Pages26

Product Families Covered7

Industry Verticals5

Interactive Games2

Color Engine Modes4

Build Duration13 Weeks

02 -- Needs

What WedgeRock Required

Four core requirements shaped every design decision, from information architecture through final code.

Brand Presence

No existing web presence. The site needed to establish technical authority immediately -- communicating precision and trust to engineers, procurement managers, and OEM partners on first contact.

Product Catalog

Seven product families with torque ratings, certifications, and dimensional data that engineers need at the specification stage. Presented in structured, scannable format with downloadable resources.

Technical Resources

IOM manuals, dimension drawings, and compliance documents that buyers expect to find during product evaluation. Searchable, organized, and available without friction.

Market Positioning

Applications spanning subsea, oil & gas, water/wastewater, and power generation -- each with distinct buyer personas and technical requirements. The site needed to speak fluently to all of them.

03 -- Milestones

How We Get There

Three structured phases keep delivery predictable and each milestone reviewable before the next begins.

PHASE 01

Discovery & Architecture

Weeks 1 -- 3

Stakeholder interviews and competitive audit
Site map and information architecture
Design token definition
Content strategy and copy brief
Technical stack selection and environment setup

PHASE 02

Design & Development

Weeks 4 -- 10

4-mode color engine and component library
26-page responsive HTML build
Product family pages with spec tables
Industry and application vertical pages
Resource portal with document integration
(Optional) Interactive browser games

PHASE 03

QA & Launch

Weeks 11 -- 13

Cross-browser and mobile QA pass
SEO foundation and sitemap generation
Performance optimization
Final content review and sign-off
Handoff documentation and team training

04 -- Deliverables

What You Receive

All core deliverables are included in the fixed fee. Interactive games are an optional add-on noted below.

Features & Infrastructure

Downloadable resource portal (IOM docs, data sheets)
Mobile-responsive across all breakpoints
SEO foundation: meta, schema markup, sitemap
Performance-optimized asset pipeline
nginx:alpine containerized deployment
Cloudflare Tunnel configuration
Handoff documentation and training session
2 interactive browser games (ROV Sub Run, ROV Drill Run) OPTIONAL

* Interactive Games -- Optional Add-on The two browser-based games (ROV Sub Run and ROV Drill Run) are available as a complimentary inclusion with the purchase of the Website Maintenance Tier 1 package for the first 12 months of service. They are not billed as part of this proposal's base engagement.

05 -- Timeline

13-Week Schedule

Work is sequenced so each phase can be reviewed and approved before the next begins.

MONTH 01

Foundation

Stakeholder kickoff
IA and site map
Design system build
Component library
Color engine prototype
Homepage design review

MONTH 02

Core Build

Product family pages
Industry verticals
Application pages
Resource portal
Games development
Content integration

MONTH 03

Launch

QA and cross-browser testing
SEO and performance pass
Client review & revisions
Deployment configuration
Handoff and training
Go-live

06 -- Investment

Pricing

Fixed-fee engagement. Core deliverables and QA are included. Interactive games are available as an optional add-on through the Website Maintenance Tier 1 package.

Line Item	Description	Fee
Discovery & Architecture	Stakeholder research, IA, content strategy, design brief	$3,500
Design System & Brand	Token system, color engine, typography, component library	$5,000
Site Development	26-page responsive HTML build, all sections, pages, resource portal, and document integration	$13,000
SUBTOTAL		$21,500
Discount	Just because you know Marc Caron	-$11,500
TOTAL		$10,000

Ongoing support and updates available at $150/hr after go-live. Hosting infrastructure not included. Interactive games available as a complimentary add-on with Website Maintenance Tier 1 -- first 12 months.

Proposal Terms & Conditions This proposal is valid for 30 days from the date of issue and does not constitute a contract; a formal services agreement will be issued upon acceptance. This website development project is delivered under a 3-month agreement with a 30-day cancellation notice. Payment is made in two installments: 50% due at signing and 50% due upon project completion, which may occur before Month 3, with net-30 terms. Work is limited to the tier's allocated hours; out-of-scope requests are billed separately at the agreed hourly rate. Delivery timelines depend on timely receipt of client assets and approvals. Results may vary due to third-party platform factors outside Swift Innovation's control. Any required third-party tools or licenses are billed directly to the client. Website maintenance begins at launch under a separate 12-month agreement that auto-renews unless cancelled with at least 30 days' written notice. All design, code, and deliverables become the exclusive property of WedgeRock Engineered Solutions upon receipt of final payment in full. Swift Innovation reserves the right to reference the completed work in its portfolio unless otherwise agreed upon in writing.